Best Ways to Immediately Increase Website Traffic
If you're a small business owner, you may feel like the deck
is stacked against you when it comes to marketing online. You don't have the
same budgets as the large corporations, and you don't have the massive
resources when it comes to your marketing team. Fortunately, you don't need any
of this to increase traffic to your website. Here are five tips to help you get
started on the right path for improving the traffic to your site immediately.
Facebook Remarketing
Facebook has become an excellent tool for promoting your
business. Many smaller companies don't know that they can set up remarketing
audiences within the social network by merely installing a convenient tool on
your site. When you install Facebook tracking pixel on your site, it allows you
to continue to market to customers who have visited your site. It is the
perfect way to create return traffic to your site.
Twitter Remarketing
This handy tool works in the same way as Facebook. All you
have to do is install the pixel on your website to start targeting your
website's visitors on Twitter. The only difference is that Twitter requires you
to have a higher minimum audience count before you can begin advertising to
them.
Focus on Your
Headlines
According to a study recently published by Quick Sprout
Marketing, eight out of ten individuals will read a title and not read the rest
of the advertisement. This means that you should be spending about 80 percent
of your time perfecting the headline to grab the attention of your audience.
Whether you are running ads on Facebook, LinkedIn, Twitter, or pay-per-click,
you want your headlines to be perfect.
Blog Regularly
Spending time blogging on a regular basis really does drive
traffic. A recent study showed that by increasing the number of blogs that you
post from two per week to over ten per week, companies could see a 300 percent
increase in their traffic. That being said, you also need to ensure that your
blogs and entire site are search engine optimized to get the best results.
Syndicate Your Blog on Other Sites
Allowing your blog too by syndicated on other sites is an
excellent way to drive new audiences to your site. You want to search for blogs
that are in a similar industry and that are similar regarding size and
audience. Once you find an appropriate site, contact the site administrator and
ask if they would like to swap blog articles. Take turns posting each other's
blogs and linking back to the other's site.
Increasing traffic to your website doesn't have to break the
bank. With these simple tips, you can start finding new audiences and
increasing the traffic to your site.


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